Baileys was first launched on the market in 1974, establishing the liqueur's worldwide success. Baileys is already sold in 160 countries, which underlines its international popularity.

Baileys Strawberries & Cream, which, unlike the other liqueurs, offers a fruity and creamy change, was released in February 2018, shortly before Valentine's Day is celebrated. As the design of the bottle reflects the theme of "LOVE", the red flowers and strawberries remind us of this special day.

Because the taste combines the typical Baileys notes of Irish whiskey and cream with the fruity aroma of strawberries, it has become a popular choice for romantic occasions. As Baileys Strawberries & Cream is as visually appealing as it is tasty, it has quickly gained a firm place in the range.